Business Presentations: Effective Communication at Work
Version 1.0
By Scott McLean
Included Supplements
Key Features
- Clear and modular format that introduces business presentations in three parts: principles of business communication, delivering a presentation, and common contexts of business communication.
- Carefully-selected problems and exercises that range from interesting puzzles to critical thinking questions.
- Short-answer questions and reviews at the end of every chapter.
- Key terms with definitions.
- Customizable.
Students
- Online Access Price
- $33.95
- Color Printed Textbook with Online Access Price
- $60.95
Business Presentations covers a wide range of business, professional, and strategic communications in a clear and concise format. McLean uses real-world examples to discuss communication for mobile messages, social media community development, crisis press conferences, and creative elevator pitches. The text explores information about presentations and the art of persuasion, as it addresses audience analysis, common challenges, and expectations.
- About the Author
- Acknowledgments
- Dedications
- Preface
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Chapter 1: Effective Business Communication
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Chapter 2: Delivering Your Message
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Chapter 3: Understanding Your Audience
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Chapter 4: Developing Business Presentations
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Chapter 5: Nonverbal Delivery
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Chapter 6: Organization and Outlines
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Chapter 7: Presentations to Inform
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Chapter 8: Presentations to Persuade
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Chapter 9: Business Presentations in Action
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Chapter 10: Intrapersonal and Interpersonal Business Communication
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Chapter 11: Negative News and Crisis Communication
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Chapter 12: Intercultural and International Business Communication
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Chapter 13: Group Communication, Teamwork, and Leadership
FlatWorld Homework
FlatWorld Homework includes multi-format questions written specifically for your FlatWorld book, which you can access through our stand-alone interface or integrate with your learning management system.
Instructor’s Manual
The Instructor’s Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.
PowerPoint Lecture Notes
A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.
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Test Bank Files for Import to Learning Management Systems
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Test Item File
Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.
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